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_module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0px||0px||true|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_heading title=\u00bbLidera el futur de les vendes i el m\u00e0rqueting\u00bb _builder_version=\u00bb4.27.4″ _module_preset=\u00bb99f84a87-94c1-40b1-b235-9b50fe0ae250″ title_font=\u00bb–et_global_body_font||||||||\u00bb title_text_align=\u00bbcenter\u00bb title_text_color=\u00bb#000000″ title_font_size=\u00bb57px\u00bb title_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb title_font_size_tablet=\u00bb48px\u00bb title_font_size_phone=\u00bb40px\u00bb title_font_size_last_edited=\u00bbon|tablet\u00bb title_line_height_tablet=\u00bb1.2em\u00bb title_line_height_phone=\u00bb1.2em\u00bb title_line_height_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_heading][et_pb_heading title=\u00bbJornada anual del Club de m\u00e0rqueting i vendes 2025″ _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb title_level=\u00bbh2″ title_font=\u00bb–et_global_body_font|500|||||||\u00bb title_text_align=\u00bbcenter\u00bb title_text_color=\u00bb#000000″ title_font_size=\u00bb58px\u00bb title_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb||9px||false|false\u00bb title_font_size_tablet=\u00bb48px\u00bb title_font_size_phone=\u00bb40px\u00bb title_font_size_last_edited=\u00bbon|tablet\u00bb title_line_height_tablet=\u00bb1.2em\u00bb title_line_height_phone=\u00bb1.2em\u00bb title_line_height_last_edited=\u00bbon|tablet\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb text_font=\u00bb||||||||\u00bb text_font_size=\u00bb22px\u00bb text_line_height=\u00bb1.6em\u00bb text_orientation=\u00bbcenter\u00bb max_width=\u00bb1040px\u00bb module_alignment=\u00bbcenter\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n
Tres casos reals d\u2019empreses capdavanteres que estan utilitzant la IA per cr\u00e9ixer, optimitzar vendes i reinventar el m\u00e0rqueting.<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0″ sticky_enabled=\u00bb0″ custom_margin=\u00bb||-3px|||\u00bb text_font=\u00bb|700|||||||\u00bb]<\/p>\n
Patrocina:<\/p>\n
[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/cecot.org\/wp-content\/uploads\/2024\/07\/logos-vectotials_generalitat-de-catalunya.png\u00bb _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb alt=\u00bblogos vectotials generalitat de catalunya\u00bb title_text=\u00bblogos vectotials generalitat de catalunya\u00bb align=\u00bbcenter\u00bb max_width=\u00bb290px\u00bb hover_enabled=\u00bb0″ sticky_enabled=\u00bb0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb background_enable_color=\u00bboff\u00bb custom_padding=\u00bb90px||90px||true|false\u00bb da_disable_devices=\u00bboff|off|off\u00bb global_colors_info=\u00bb{%22gcid-d036505a-aba9-4d6b-bf63-64602c2b1939%22:%91%22background_color%22%93}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ module_id=\u00bbjornada\u00bb _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0px||0px||true|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_heading title=\u00bbSobre la jornada\u00bb _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb title_level=\u00bbh2″ title_font=\u00bb–et_global_body_font||||||||\u00bb title_text_align=\u00bbleft\u00bb title_text_color=\u00bb#242424″ title_font_size=\u00bb32px\u00bb title_line_height=\u00bb1.3em\u00bb max_width=\u00bb770px\u00bb max_width_tablet=\u00bb770px\u00bb max_width_phone=\u00bb100%\u00bb max_width_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb||10px||false|false\u00bb custom_css_main_element=\u00bbfont-size: 32px !important;\u00bb global_colors_info=\u00bb{%22gcid-7151dea9-519b-47c6-85e5-22b9f68d60f3%22:%91%22title_text_color%22,%22title_text_color%22%93}\u00bb][\/et_pb_heading][et_pb_text _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb21px\u00bb text_line_height=\u00bb1.4em\u00bb header_3_line_height=\u00bb1.3em\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n
La Jornada anual 2025 del Club de M\u00e0rqueting i Vendes de la Cecot<\/strong>, sota el lema \u201cLidera el futur de les vendes i el m\u00e0rqueting\u201d<\/strong>, ha posat de manifest com la intel\u00b7lig\u00e8ncia artificial s\u2019est\u00e0 convertint en un motor estrat\u00e8gic clau per transformar les vendes, el m\u00e0rqueting i la productivitat de les pimes. Directius, equips comercials i professionals<\/strong> del m\u00e0rqueting han compartit espai per con\u00e8ixer tres casos reals d\u2019empreses referents que ja estan aplicant la IA per cr\u00e9ixer, optimitzar processos i refor\u00e7ar la seva competitivitat<\/strong>. En un entorn de canvi tecnol\u00f2gic accelerat, la jornada ha evidenciat que el futur del m\u00e0rqueting i de les vendes ja \u00e9s aqu\u00ed, i que les organitzacions que no integrin la IA<\/strong> en la seva estrat\u00e8gia corren el risc de perdre posicionament<\/strong> al mercat.<\/span><\/p>\n [\/et_pb_text][et_pb_button button_url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjM3OTQxNCJ9fQ==@\u00bb button_text=\u00bbSaber-ne m\u00e9s\u00bb _builder_version=\u00bb4.27.4″ _dynamic_attributes=\u00bbbutton_url\u00bb _module_preset=\u00bb99f84a87-94c1-40b1-b235-9b50fe0ae250″ global_colors_info=\u00bb{}\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.27.4″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/cecot.org\/wp-content\/uploads\/2025\/11\/jornada-anual-del-club-de-marqueting-i-vendes-2025-public.jpeg.webp\u00bb 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Una cita per reflexionar sobre el futur de la teva empresa, descobrir com la IA pot impulsar el creixement del teu negoci i connectar amb altres professionals del m\u00e0rqueting i les vendes<\/p>\n","protected":false},"author":4,"featured_media":374900,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categoria":[],"class_list":["post-374850","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/pages\/374850","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/comments?post=374850"}],"version-history":[{"count":29,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/pages\/374850\/revisions"}],"predecessor-version":[{"id":379929,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/pages\/374850\/revisions\/379929"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/media\/374900"}],"wp:attachment":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/media?parent=374850"}],"wp:term":[{"taxonomy":"categoria","embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/categoria?post=374850"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}