{"id":303831,"date":"2022-02-25T11:56:49","date_gmt":"2022-02-25T09:56:49","guid":{"rendered":"https:\/\/provacecot.org\/?post_type=sessio-digital&#038;p=303831"},"modified":"2024-11-06T15:54:51","modified_gmt":"2024-11-06T13:54:51","slug":"la-importancia-dels-intangibles-en-la-creacio-de-valor-de-lempresa","status":"publish","type":"multimedia","link":"https:\/\/cecot.org\/es\/multimedia\/la-importancia-dels-intangibles-en-la-creacio-de-valor-de-lempresa\/","title":{"rendered":"La import\u00e0ncia dels intangibles en la creaci\u00f3 de valor de l\u2019empresa"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"La import\u00e0ncia dels intangibles en la creaci\u00f3 de valor de l\u2019empresa\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/NS7Hft5CjSE?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Durant la sessi\u00f3 els integrants de la Comissi\u00f3 de Valoraci\u00f3 d&#8217;Empreses i la Comissi\u00f3 d&#8217;Intangibles de l&#8217;Associaci\u00f3 Catalana de Comptabilitat i Direcci\u00f3 (ACCID), presentaran l&#8217;estudi, La import\u00e0ncia dels intangibles en la creaci\u00f3 de valor de l&#8217;empresa.<\/p>\n\n\n\n<p>L&#8217;estudi presenta els intangibles com a eix de creaci\u00f3 de riquesa en l&#8217;economia del coneixement, essent la font principal d&#8217;avantatges competitius empresarials.<\/p>\n\n\n\n<p>El seu registre i monitoritzaci\u00f3 \u00e9s \u00fatil per mesurar, supervisar i gestionar els riscos, complementant la informaci\u00f3 financera i generant un increment en la valoraci\u00f3 de la sostenibilitat a llarg termini, suposant un augment de la capacitat de retorn no nom\u00e9s als inversors, sin\u00f3 tamb\u00e9 al conjunt de la societat.<\/p>\n\n\n\n<p>Tamb\u00e9 es descriuran diferents metodologies per valorar els intangibles, com ara m\u00e8todes basats en el cost, en el mercat i en els ingressos.<\/p>\n\n\n\n<p>Tamb\u00e9 s&#8217;inclouen en el estudi altres indicadors o KPI que s&#8217;utilitzen a dia d&#8217;avui per monitoritzar informaci\u00f3 no financera de les empreses.<\/p>\n\n\n\n<p>Per \u00faltim, s&#8217;analitzaran 3 casos pr\u00e0ctics d&#8217;empreses molt diverses com Mediquo (PIME), Jasper (ScapeUp) i Fluidra (Gran empresa), per veure quina import\u00e0ncia donen als seus intangibles, quins KPI no financers monitoritzen i quina \u00e9s la seva evoluci\u00f3.<\/p>\n","protected":false},"featured_media":307727,"menu_order":0,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[253,259],"categoria":[],"ponents":[327,328,276,277],"class_list":["post-303831","multimedia","type-multimedia","status-publish","has-post-thumbnail","hentry","category-espai-multimedia","category-finances-fiscal-aspectes-juridics-em","ponents-josep-maria-viedma","ponents-julia-manzanas","ponents-laura-sallent","ponents-mario-blasco"],"_links":{"self":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/multimedia\/303831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/multimedia"}],"about":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/types\/multimedia"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/media\/307727"}],"wp:attachment":[{"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/media?parent=303831"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/categories?post=303831"},{"taxonomy":"categoria","embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/categoria?post=303831"},{"taxonomy":"ponents","embeddable":true,"href":"https:\/\/cecot.org\/es\/wp-json\/wp\/v2\/ponents?post=303831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}